Honda Power Equipment Completes eStore Product Offering

Honda Power Equipment announced today the completion of its newly enhanced interactive eStore, enabling the online purchase of an even wider array of products. In addition to generators, customers now can buy more than 65 different power equipment products across Honda's six different product lines, including generators, lawnmowers, tillers, trimmers, snowblowers and water pumps.

The eStore facilitates the entire purchase transaction online 24 hours a day, seven days a week. Once entering the Honda eStore, either through www.honda.com or www.hondapowerequipment.com , customers enter their zip codes, select a participating eStore dealer in their local markets, view the dealer's selling price, and provide their payment information to checkout.

The system also enables shoppers to decide if they want to pick up their power equipment purchases at a participating local dealer, or have the merchandise shipped.

"First launched in April of 2004, the Honda eStore continues to change the way consumers think about purchasing power equipment," said Honda Power Equipment vice president, Steve Bailey. "The addition of lawn and garden power equipment to the Honda eStore product offering lineup makes it even easier and more convenient for consumers to not only peruse a more comprehensive product line, but to purchase premium quality Honda Power Equipment from their local dealers."

Editor's Note:

Honda Power Equipment, a division of American Honda Motor Co., Inc., manufactures and markets a complete range of outdoor power equipment, including outboard marine engines, general purpose engines, generators, lawnmowers, pumps, snowblowers, tillers and trimmers for commercial, rental and residential applications. Its comprehensive product line is powered exclusively by environmentally advanced 4-stroke engines.

Information for media regarding Honda products is available at www.hondanews.com.
Consumer information regarding Honda products is available at www.honda.com.

For product inquiries and dealer locations, please call 800-426-7701.

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